Why Does the BPD Hate the Boston Globe?

March 2, 2015

We have a split decision in our Local Dailies Advertising Sweepstakes today. This half-page ad appears in the Boston Herald but not the Globe.

 

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On the other hand, these two full-page ads appear in the Boston Globe but not the Herald.

 

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(The latter is about Anthem being hacked a month ago and forking over such data as Social Security numbers, dates of birth, income information, etc. The usual drill.)

On yet another hand, this quarter-page ad pops up on the Globe’s op-ed page.

 

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Readable version:

 

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So, not an even split decision. But at least the thirsty local tabloid got something this time around.


Boston Globe Is in the Tank for Bill Belichick

February 6, 2015

Actually, that’s not entirely accurate (hey – we all need clicks). Today’s Boston Globe features this in the Tank McNamara comic strip:

 

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Haters gonna Hatriot, eh? They’re the New England Cheaters for as long as Brady/Belichick are around. Not to mention the Kraft family.

Then again, now that we have mentioned them, the Krafties finally did the right thing and ran this ad in today’s Boston Herald.

 

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The thirsty local tabloid plastered it on Page 3. Cheers, yes?


Steve Buckley Is Dan Shaughnessy’s Caddy

February 6, 2015

From our Late to the Victory Party desk

In the wake of the New England Patriots’ improbable Super Bowl win, it’s all over but the touting . . . of Boston as Titletown.

The Boston Globe’s Dan Shaughnessy on Wednesday.

How do Boston’s nine 21st century championships rank?

sox998

GLENDALE, Ariz. — Fifteen years. Nine duck boat parades. All four sports.

The New England Sports High Renaissance of the 21st century continues.

So many memories. So many datelines: New Orleans, Houston, St. Louis, Jacksonville, Denver, Vancouver, Glendale, and, of course, right at home in Boston.

No city has ever enjoyed a period of sports success like this. So let’s do what no one else can do: Let’s rank them.

 

And so he does.

And so does the Boston Herald’s Steve Buckley . . . a day later.

 

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Close-up:

 

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The Boston Herald: A day late, a dollar-fifty short.


Robert Kraft Hates the Boston Herald

February 5, 2015

Boston’s collective hangover after yesterday’s Patriots Victory Parade is even more headpounding at the Boston Herald, which got stiffed today by the entire Kraft family.

Here’s what the Super Bowl champs ran in today’s Boston Globe:

 

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And here’s what they ran in the thirsty local tabloid:

 

 

 

 

 

At least the Krafts spread the love on Monday, running this ad in both local dailies:

 

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Dunno what the Herald did to tick them off in the interim but once again, Dis-advantage: Herald.


Snow Difference in Hub Cartoonists’ Pats Congrats

February 4, 2015

From our late to the Super Bowl Party desk

As the hardreading staff . . . Two-Cartoonist Town . . . and etc., it’s always interesting when the Wasserman/Holbert-Industrious Complex addresses the same topic on the same day.

Exhibit Umpteen was Tuesday’s post-Pats Super Ball.

Boston Globe’s Dan Wasserman:

 

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Boston Herald’s Jerry Holbert:

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Let the Duck Boat Rumpus begin!


Finally! Ad-vantage, Herald!

January 19, 2015

As you might expect in the wake of yesterday’s New England Patriots blowtorching of the Indianapolis Colts, today’s Boston dailies both have full-page ads touting a wide variety of Patsaphernalia.

Boston Herald:

 

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Boston Globe:

 

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But only the feisty local tabloid has this:

 

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What’s Alex and Ani? According to its website, just this:

ALEX AND ANI is pioneering its own definition of corporate consciousness with sustainable initiatives and the creation of high quality, thoughtfully manufactured pieces. We are committed to building a culture that focuses entirely on mindful actions. Our products are hand crafted in America. Our stores are purposefully located on main streets to encourage growth in local economies.

 

And this caught our eye especially:

 

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What’s the NFL connection? This NFL Collection.

Representative sample:

 

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As the hardreading staff has mentioned, the Globe consistently kicks the Herald’s ads, so it’s nice to see the thirsty local tabloid get some love. Even if it comes from unexpected places.


Boston Dailies Leave Readers Hanging

September 22, 2014

From our Show Us the Money Shot! desk

Since the days of the sainted Edward R. Murrow, the first rule of TV newswriting has been Say Cow, See Cow. It’s also a pretty good rule of thumb for print media. But not so much in today’s local dailies. In reporting on the celebrity sighting at Gillette Stadium yesterday, they adopted a Say Cow, See Whatever approach.

Boston Globe Names:

 

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Boston Herald Inside Track:

 

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Huh?  Where’s the picture of the hung five?

Turns out you have to go to the Globe’s website to see it.

Fans got a good laugh when Mark Wahlberg accidentally left Robert Kraft hanging for a high five after the Patriots scored their touchdown Sunday at Gillette Stadium. Wahlberg, who’s still in town to shoot “Ted 2,” sat in the owner’s box during the game and (above) chatted with QB Tom Brady before kickoff.

 

Or go to YouTube:

 

 

Globe print subscribers are welcome to have a cow over the slight.


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