Venerable department store chain Lord + Taylor, which recently had the bright idea to sell itself to online clothing rental outfit Le Tote, has now filed for bankruptcy protection.
It also ran this full-page ad in yesterday’s Boston Globe.
Drive-us-nuts graf.
Nowhere in all that advertising eyewash (which is actually an insult to saline solution everywhere) does L+T reveal that it has closed every one of its stores in the Greater Boston area.
- Burlington Mall, 1320 Burlington Mall Road, Burlington, Massachusetts
- Natick Mall, 1245 Worcester Road Natick, Massachusetts
- Prudential Center, 760 Boylston Street, Boston, Massachusetts
- South Shore Plaza, 250 Granite St., Braintree, Massachusetts
As the local pearl clutchers might say, O My Lord + Taylor!
And remember some years back when some dodo let the Boston store’s lease expire when they forgot to renew it?
I do indeed . . .