March 29, 2017
As the hardreading staff noted the other day, the Boston Globe has officially joined the Trumped-up Pep Squad for Truth recently launched by the Washington Post via its new banner headline.
The Globe pom-poms have been running at the top of the paper’s website. Representative samples:
Today the real journalists at the Globe took their campaign to the print edition with this ad at the bottom of A10.
Next stop: T-shirts. Hey, if it’s good enough for WaPo, it should be good enough for the Globe.
March 27, 2017
From our Wait – what? desk
The headscratching staff came across this Planned Parenthood League of Massachusetts (PPLM) ad in yesterday’s Boston Globe Sports section.
No question Planned Parenthood is right in the middle of the public debate at this point. As this Axios piece notes, the organization could be Donald Trump’s next emergency.
The fight to defund Planned Parenthood could shut down the government in less than a month. It’s getting hardly any media attention but it’s the most immediate emergency confronting the Trump administration, which is reeling after its Obamacare fiasco.
Fair enough, but we still don’t get why PPLM would spend money on an ad that reaches an overwhelmingly male audience.
So we’ll give them a call and, as always, keep you posted.
March 27, 2017
It all started with Donald Trump’s Dark Knight, Steve Bannon, labeling the news media the opposition party.
Next thing you know, the Washington Post pasted this tagline under its banner.
Not surprisingly, the Post also rolled out DDiD merchandise, which was – not surprisingly – roundly mocked. Exhibit A: The Weekly Standard’s Trumpopleptic Tees piece.
Even WaPo’s arch-rival, New York Times editor Dean Baquet, took a shot at the Post’s darkness mongering.
“I love our competition with The Washington Post. I think it’s great. But I think their slogan — Marty Baron please forgive me for saying this — sounds like the next Batman movie.”
Regardless, Marty Baron’s old newspaper, the Boston Globe, has now joined the banner wavers.
While cruising the Globe’s website yesterday, the hardreading staff encountered these headers.
You get the idea.
Whether prospective subscribers get it is another question entirely.
March 17, 2017
As the hardreading staff has noted in vain for the past year, the Boston Globe has reaped hundreds of thousands of dollars in Save the Citgo Sign ads. But its coverage of the rumpus over the Kenmore Square icon has never disclosed the paper’s financial interest in the outcome.
Exhibit Umpteen: Today’s Business section story by Jon Chesto about Boston Signage Syndrome.
On Boston’s skyline, signs can be a tricky business
Jeff Immelt wanted a headquarters sign that could be seen from Mars.
Or at least that’s what the General Electric CEO jokingly told a crowd of local business leaders when he came to Boston a year ago to celebrate the company’s decision to relocate here.
Good luck with that, Jeff. The Boston Planning & Development Agency is reviewing the company’s new sign as part of broader construction plans for its future Fort Point office, and the rooftop logo will have more earthly dimensions, maybe 35 feet in diameter.
Still, the approval of a tower sign in Boston remains a rare gift, one bestowed upon a select few.
Among them – yes – the Globe’s own gas light.
The Citgo sign in Kenmore Square probably would never get approved today, and yet it has become a beloved landmark, one that Walsh helped save this week by refereeing lease negotiations.
Still, no disclosure.
Hey, Boston media watchers – don’t any of you want a piece of this?
March 13, 2017
As the hardreading staff has relentlessly noted for the past year, the Boston Globe is playing financial footsie with Citgo over the Venezuelan oil company’s quest to obtain landmark status for its iconic Kenmore Square sign.
The $tately local broadsheet has run numerous news reports on the sign’s endangered status and numerous Citgo-purchased ads like this one pleading for the sign’s protection.
(The hardcounting staff previously estimated that Citgo has spent five figures on Globe ads. We’re a moron. It’s probably more like $200,000.)
Saturday’s Globe featured a slightly mixed reaction from readers in the paper’s latest Citgo-no-go editorial offering.
Then, as night follows day, Sunday’s Globe featured this full-throated Citgo ad.
The Globe’s resolute refusal to disclose its financial interest in the Citgo sign rumpus is just one more sign of the paper’s increasingly questionable efforts to generate new revenues.
We totally get the Globe’s need to find new sources of revenue to keep the paper afloat.
What we don’t get is its willingness to risk editorial integrity to achieve that goal.
P.S. Citgo has run exactly zero ads in the Boston Herald so far. Maybe the thirsty local tabloid needs to sign up its newsroom, eh?