Boston Herald Jacks Up Newsstand Price by 40%

June 8, 2020

Sharp-eyed commenter Mark sent this heads-up to the hardreading staff today.

Maybe it’s the lack of ads, but did you notice that the newsstand price of The Herald went up to $3.50 last week? $3.50! More than The NY Times, the Globe, and almost as much as the New York Daily News and the New York Post together! Who is going to be so devoted to Howie Carr, yet so undevoted to home delivery or ipad reading, as to pay that much every morning?

(For the single copy price of 3 months of Heralds, you can get home delivery for a year. For less than 3 weeks of single copy Heralds, you can read the e-edition for a year.)

 

The truth is, we hadn’t noticed. When we checked, though, we discovered that a week ago the newsstand price of the costly local tabloid went from this . . .

 

 

. . . to this.

 

(Newsstand prices for both the Boston Globe and the New York Times are $3 weekdays and $6 Sunday, if you’re keeping score at home.)

While the hike might be startling, it’s hardly surprising. Herald ad revenues are increasingly anemic, and print circulation is deep into its death spiral, as the Boston Business Journal’s redoubtable Don Seiffert reported last month.

The Herald’s print circulation was just under 30,000 as of the first quarter of 2020, with more than half of that from single-copy sales at newsstands around and outside the city. That’s down 46% from four years earlier.

 

Eye-popping chart:

And then there’s this, also from Seiffert’s piece. “The size of the Boston Herald has gone from about 240 employees at the end of 2017, before its purchase by MediaNews Group, to just a few dozen today.”

So to summarize: The value proposition at the skimpy local tabloid seems to be something along the lines of The Boston Herald: You give us more, we’ll give you less.

Law of diminishing returns, anyone?


Editors at New York Times: ‘What’s a Boston Herald?’

May 25, 2020

Yesterday’s jaw-dropping New York Times front page has rightfully been the talk of the media world.

 

 

Also rightfully, the Times cited its sources at the end of the four-page roll call.

 

 

The publications appear in alphabetical order. Here are the B’s.

 

 

You see who’s missing there? That’s right – the Herald.

The hardcounting staff tallied 264 publications nationwide that the Times consulted for biographical details on the 1000 coronavirus victims who peopled yesterday’s list.

But not the Boston Herald (whose print circulation, the Boston Business Journal’s Don Seiffert reported last week, has fallen below 30,000 – down 46% from four years ago).

See our kissin’ cousins at One-Daily Town for further details.


Boston Globe Recycles Work of Other Newsrooms

April 15, 2020

From our No Credit Where Credit’s Due desk

Let’s stipulate here that the Boston Globe has done yeoman’s work covering the local coronavirus calamity.

But let’s also acknowledge that the Globeniks have occasionally drafted off the work of other news organizations in the process.

Exhibit A: This Page One Globe story last Saturday.

 

 

Moving piece. No mention, though, of the Boston Herald’s Page One story that ran three days earlier.

 

 

Exhibit B: This piece by Steve Annear in yesterday’s Globe.

Separated by coronavirus, 88-year-old Watertown man uses bucket truck to see wife at nursing home

“They could have lifted me 10 stories and it would not have bothered me,” Nick Avtges said. “As long as I got to see her.”

Up until recently — before everything changed — 88-year-old Nick Avtges would wake up each morning, have his breakfast, and then head out to see his wife, Marion, at the Maristhill Nursing & Rehabilitation Center, where she’s been living for the last year. He would stay with her all day, hardly leaving her side.

“He’s been a very devoted husband,” said James Tracy, president and administrator of the Waltham center. “He never missed a day.”

But in March, as the novel coronavirus continued to spread, posing a critical threat to residents at facilities like the one where Marion, 85, is staying, the center went from reducing its visitations to not allowing visitors at all.

 

Once again, no credit to the original story by Joanna Tzouvelis six days ago in the MetroWest Daily News.

(To be sure graf goes here)

To be sure, lots of other news outlets drafted off the MetroWest story without attribution.

But you’d think the Boston Globe – five days later – would be better than that.

Unfortunately, you’d think wrong.


Boston Herald Quarantined From Full-Page COVADS

April 5, 2020

From our Local Dailies DisADvantage desk

As the hardreading staff has noted numerous times, the Boston Herald has long been the wallflower at the local advertising dance.

And so it remains in the time of coronavirus.

To be sure, Kappy’s Fine Wine & Spirits has been a loyal customer lately with full-page ads like this one.

 

 

And Stop & Shop ran this thank you ad today.

 

 

But that’s pretty much it for the thirsty local tabloid.

Crosstown at the Boston Globe, though (wait – that doesn’t work any more since the Globe moved to State Street and the Herald moved to Braintree and anyway everyone’s working remotely so the hell with it) – the full-page ads are coming fast and furious.

Yesterday there was this ad from the Veterans Cannabis Project urging Gov. Charlie Baker (R-Bogart) to designate all adult-use Massachusetts cannabis dispensaries as essential services.

 

 

Auto magnate Herb Chambers also went full-page yesterday.

 

 

Today is even better for the stately local broadsheet. It got the Chambers ad again and the Stop & Shop thank you ad. But today’s edition also features this Blue Cross Blue Shield of Massachusetts ad.

 

 

Body copy:

And this Uber ad.

 

 

Body copy:

 

 

Memo to Blue Cross and Uber: Maybe next time send some of that love to the Herald as well.


Mike Bloomberg Even Has Ads in the Boston Herald

February 9, 2020

The chattering classes have no idea how far Mike Bloomberg’s staggering 300-million-going-on-one billion-dollar ad campaign extends.

Here’s conservative hall monitor Rich Lowry in yesterday’s Boston Herald op-ed page.

The level of his spending is truly astonishing — Croesus goes all-in on Super Tuesday. He’s spent more than $300 million on various forms of advertising. By the end, he’s going to make the profligate self-funder Tom Steyer — who managed to pointlessly buy himself onto the Democratic debate stage — look like a penny-pincher.

Bloomberg is running a presidential campaign that Curtis LeMay would love, carpet-bombing the airwaves every single day. He’s single-handedly changed the market for TV ads in many places. He spent $10 million on a Super Bowl spot, or about half of what Joe Biden raised in the entire fourth quarter.

 

And here’s what appears right below that on the Herald’s website.

 

 

Megabucks Mike is also running ads in the Herald’s E-Edition. This is what we got when we double-clicked for the text version of a Sinn Fein piece.

 

 

Most analysts – Lowry included – have focused on Bloomberg’s TV buys. But when a campaign is peppering the likes of the flimsy local tabloid with ads, it’s way beyond carpet-bombing.

Mike Bloomberg has gone nuclear.


Turn the Boston Herald Sideways, It Sorta Disappears

January 16, 2020

Since Digital Worst – sorry, First – Media bought it in 2018, the Boston Herald has been, to borrow a phrase from the great Raymond Chandler, thin as the gold on a weekend wedding ring, officially making the Herald the flimsy local tabloid.

And getting flimsier all the time.

Take yesterday’s edition: Of the paper’s 48 pages, four-and-a-half were given over to house ads such as this one.

 

 

Something under two pages were occupied by display – that is to say, paid – ads.

That’s non-business-as-usual for the fading local tabloid, which is suffering  knee-buckling decreases in both circulation and ad revenue.

As the redoubtable Don Seiffert noted in the Boston Business Journal last month, “[a]s of September 2014, the Herald had weekday print circulation of 60,960. As of this past September — six years later — that number was down to 33,337. Over the past year, the Herald’s weekday print circulation fell 16 percent.”

The paper’s Sunday circulation is even lower than its weekday readership, a distinction few metro dailies can claim.

Bottom line: The Boston Herald is disappearing in slow motion right before our eyes.

No wonder the hardreading staff has kissin’ cousins at It’s Sad to Live in a One-Daily Town.

And it will be, whatever you might think of the dodgy local tabloid.


Boston Herald Subscription: Biggest Waste Ever (VIII)

December 2, 2019

As one of the Boston Herald’s 17 home subscribers, the hardreading staff noted numerous times over the past few years how the print edition of the skimpy local tabloid was often missing late-breaking news and – especially – sports scores.

That deficiency became even more glaring when the Herald shifted its printing a year and a half ago from the Boston Globe’s Taunton facility to the Providence Journal’s Rhode Island press, moving deadlines up to, oh, tea time.

(That contributed in no small part to our dropping the print subscription after several decades and going all-digital.)

But at least the Herald E-Edition would deliver the the later stuff.

Not any more.

Here’s the E-Edition reporting on the New England Patriots’ unthinkable (lookin’ at you, Dan Shaughnessy) loss to the Houston Texans last night.

 

 

As it says at the bottom of the left-hand page, you can get full coverage of last night’s game here.

But at that point, why would you bother?


Boston Globe Packages Self-Promotion As News

September 28, 2019

The hardreading staff has diligently chronicled the Boston Herald’s tendency to turn publicity material into editorial content (see our ongoing series Hark! The Herald! for details of the selfie local tabloid’s puffery).

But, truth be told, the Boston Globe is not immune to that same temptation. As we noted not long ago, “the Boston Globe has lately done its share of self-promotion as well. There was all the hubbub in the newshole last month over the paper’s HUBweek festival, and this wet kiss for ‘Globe Live’ in the Names column last week.”

Now comes this front-page piece in yesterday’s $tately local broadsheet.

 

 

C’mon, Globeniks – that’s not news; it’s PR.

Rather than make poor Andy Rosen “report” your press releases, why not promote HubWeek the same way you do the GlobeDocs Film Festival?

 

 

Perhaps because . . . Linda Pizzuti Henry, the Globe’s managing director and wife of Globe owner John Henry, is also cofounder of HubWeek.

Perhaps.


104 Bay State Groups Call Out Boston Calling Verdict

September 16, 2019

Last month Kenneth Brissette and Timothy Sullivan – former aides to Boston Mayor Marty Walsh – were convicted in federal court on charges of extortion and conspiracy to commit extortion (both for Brissette, the latter for Sullivan) for their 2014 arm-twisting of the Boston Calling music festival to hire union workers.

Those verdicts led to a flurry of hand-wringing, as a quick search of the Googletron reveals.

 

 

Now comes this two-page ad that a gaggle of advocacy groups ranging from the A. Philip Randolph Institute to the Worcester Interfaith Coalition ran in yesterday’s Boston Globe.

 

 

(The same spread ran in yesterday’s Boston Herald just harder to read.)

Anyway, here’s the nut graf.

 

 

The hardreading staff is the first to admit that our legal knowledge comes entirely from the Jerry Orbach School of Law, but aren’t gender, race, and religion sort of protected classes in Massachusetts? And aren’t unions, well, not?

Regardless, back to that Google search above. Look closely and you’ll see one dissenting voice among the pearl-clutchers: Boston Globe columnist Joan Vennochi, who filed this piece in the wake of the Boston Calling verdicts.

Democracy chilled by campaign against Boston Calling verdict

You know what has a chilling effect on democracy?

Telling concert organizers if they don’t hire union workers they don’t need or want, the City of Boston won’t give them a permit for their event.

That’s what a federal jury found Kenneth Brissette and Timothy Sullivan, two city hall officials, guilty of doing. But in a bizarre twist of logic, some 70 nonprofit organizations, representing environmental, LGBTQ, housing, senior, education, and civil rights advocates, are calling out the verdict as a democracy slayer. Ten Boston city councilors also signed a statement, decrying the case as a “grievous misuse of limited prosecutorial resources in service of a misguided political agenda” and “a terrible precedent.”

Really?

 

Read the whole piece. It’s an effective chaser to the shot taken in yesterday’s double-trucks.


Boston Dailies Wok & Roil Over Herald Front Page

August 2, 2019

From our Don’t Shoot the Messenger desk

It all started with the Boston Herald’s Thursday Page One.

 

 

The story inside:

 

 

Crosstown at the Boston Globe (which – full disclosure – is not really crosstown since the Globe moved to State Street and the Herald moved to Braintree), busibody columnist Shirley Leung quickly registered her objections.

Herald’s ‘Wok Tall’ front page is no laughing matter for Asian-Americans

I won’t use the “R-word” to describe the front page of Thursday’s Boston Herald, with its “Wok Tall” headline and a clumsy photo illustration depicting Governor Charlie Baker sitting in a giant Chinese takeout box of fried rice.

That’s because our country is so polarized we can’t even agree what is racist and what is not anymore. But for sure, the Herald front page is highly offensive to Chinese-Americans like me — and it should be to everyone else.

Wok jokes are straight out of the 1970s. They weren’t funny then, and they aren’t funny now. What does “Wok Tall” even mean, anyway?

 

Well, here’s what it meant to the Twitterverse’s umbrage-industrial complex.

 

 

(Editor’s Note: Paul Chartier is Former Producer of OMF on WEEI (and K&C for a wild 3 months). David Tanklefsky is an @7News special projects producer, play-by-play man, writer, musician.)

Further:

 

 

(Editor’s Note: Kirk Minihane and Shirley Leung have a history.)

Further:

This isn’t over – not by a long shot.