Subsidized Critic Makes Big $plash in Boston Globe

November 25, 2016

As both the Boston Globe and the New York Times noted several weeks ago, Zoë Madonna has started a 10-month gig as classical music critic for the Globe, which is receiving financial support from the Rubin Institute for Music Criticism, San Francisco Conservatory of Music, and Ann and Gordon Getty Foundation (details on the SCFM pilot program here).

Madonna filed what seems to be her maiden piece on November 10 (hard to know for sure because the Globe’s search engine is a total trainwreck), but today she got the whole Names page.

 

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In the Globe story announcing Madonna’s arrival, editor Brian McGrory had this to say:

“We could not be more delighted to participate in this novel experiment with such worthy partners. We are excited about the benefit to our industry, to some of the great cultural institutions of Boston, and most especially to our readership, which will very much appreciate the proven talents of this young critic.”

 

The Times piece, on the other hand, addressed the part that might not be so beneficial: “[T]he new Globe arrangement raises journalistic questions, since some of the nonprofits that will help foot the bill for its critic come from the very music world Ms. Madonna will assess.

McGrory told the Times the Globe “would be on the lookout for potential conflicts and work to avoid them.”

The hardreading staff has no reason to doubt the purity of the Globe’s intentions or the integrity of Ms. Madonna’s work. We wish them both good luck in keeping the camels out.


Boston Herald Readers: Unogo to Uniqlo Today

November 17, 2016

Uniqlo has come to Newbury Street in Boston’s Back Bay, an opening the giant Japanese retailer announced with a four-panel wrapper around today’s Boston Globe that featured this:

 

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And this:

 

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And this:

 

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But here’s what the headscratching staff found puzzling: When we picked up today’s Boston Herald, we found something different.

 

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Wait, what? The store is open today for Globe readers but not until tomorrow for their tabloid counterparts?

Is Uniqlo worried about some kind of Jets and Sharks rumpus?

Or do they just not want the riff and faff cluttering up the store its first day.

Huh.


Boston Globe Says There Are 3 Chambers of Congress

November 10, 2016

Is there anything that is not for sale at the $tately local broadsheet?

The hardreading staff has chronicled many a money-making scheme at the Globe over the past several years, from double-dipping on the Prouty Garden dustup at Boston Children’s Hospital to Garden-variety promotion for Delaware North/Boston Properties real estate developments to the Globe’s Citgo sign conflict of interest.

Then there was this in yesterday’s Election Hangover edition of the paper.

 

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Apparently, the Globe is willing to slap an advertiser’s logo on virtually any piece of editorial content. (See also how Suffolk University and Steward Health Care colonized the Globe’s Capital section a while back.)

But . . . Herb Chambers? On an electoral map? What – we’re supposed to drive across the border before president-elect Donald J. Trump gets a chance to wall us in?

Then again, don’t look for logic from the Globe nowadays. Just logos.


‘Chill’ Out! Boston Globe Section Iced by Advertisers

November 7, 2016

As we approach ski season, the Boston Globe revived its Chill section yesterday (totally useless Globe search engine link here), which was created specifically to attract winter sports advertisers, but apparently does not.

Ironic Page One headline:

 

 

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Now call the (pay)roll:

There are two quarter-page ads (one for Summit Ski Shop, one for Mount Washington Resort at Bretton Woods) and one full-page ad (for Country Ski & Sport) in the 12-page section, but all the other ads are for the Boston.com Ski & Snowboard Expo, including this two-page center spread.

 

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In other words, Chill is just a big house ad for one of the Globe’s extracurricular activities.

The whole thing reminds us of the Chad Mitchell Trio’s classic “Super Skier.”

 

 

And two one-legged skiers went from there . . . 

Sounds like the Globe moving to State Street, yeah?