NHL = No Herald League

From our Whiskey Tango Foxtrot desk

The recently ended NHL lockout was like the Iran-Iraq war – you wished somehow both sides could lose. And in a way they both did, so that’s a good thing.

Now comes the task of winning back NHL fans, who by and large are far too tolerant. Regardless, the NHL poobahs ran this ad in today’s Boston Globe.




The odd thing is, the ad did not run in today’s Boston Herald. Does that make any sense at all? The hardreading staff could be wrong here, but isn’t the Herald readership a more natural audience for this hockey rehab effort?

Even more headscratching, this ad did run in the feisty local tabloid today:


Picture 3


What the-?? NHL, no – Clive Owen, yes?

Makes about as much sense as the lockout did.


5 Responses to NHL = No Herald League

  1. […] Read the rest at It’s Good to Live in a Two-Daily Town. […]

  2. You obviously haven’t seen the price of tickets recently. The Herald crowd only gets in for free events.

    • Campaign Outsider says:

      No more big-haired Route 1 gals in Ray Bourque sweaters?

      On 1/17/13 10:56 AM, “It's Good to Live in a Two-Daily Town”

      • Maybe up in the balcony. Way up. In Lucic jerseys. It’s a country-club downstairs. A relatively boisterous country club, but Scotch drinkers for sure.

        Cheapest available seat (corner balcony) for this Saturday is $145, before Ticketmaster fees.

      • Campaign Outsider says:


        On 1/17/13 1:35 PM, “It's Good to Live in a Two-Daily Town”

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