It's Good to Live in a Two-Daily Town

As the hardreading staff perused Saturday’s local dailies, we came across this ad on page 3 of the Boston Globe.

Upon closer inspection, we noted the wardrobe choices of the Roof Bros.

Except . . .

There’s nothing in the ad that indicates any affiliation between Northeast Home & Energy and the New England Patriots. Nor is there any mention of the Roof Bros when you plug NE Patriots Official Roofers into the Googletron.

It’s not like the Globe doesn’t know what’s kosher – this ad for an Officially Licensed Product ran in yesterday’s edition.

So . . .

What’s next, Globeniks?

Burlington Red Socks? Celtic sweaters? Bruin Brew?

Seriously, are you willing to let anyone with a certified check hijack the local sports teams?

Damn.

P.S. The ad also appears in today’s Globe.

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