As the hardreading staff has previously noted, the Boston Globe is increasingly willing to rent out its editorial content willy-nilly to marketing sponsors.
Exhibit Umpteen, as related in this space last month:
Crosstown at the Boston Globe, the $tately local broadsheet has allowed a marketer to get to second base with Love Letters columnist Meredith Goldstein. As we previously noted, ever since April the column has been leased out to – sorry, presented by – the Kripalu Center for Yoga and Health. Today, the relationship got even chummier.
Beyond that, the Globe has relentlessly flogged the Kripalu-sponsored Love Letters podcast in quarter-page ads.
So imagine our surprise when we saw this, well, naked edition of Love Letters in today’s Globe.
Wait – have the Lovebirds torn the (broad)sheets?
And was the breakup really necessary?
Not to rub it in or anything.
It's Good to Live in a Two-Daily Town 
Was the ad part of the column or was the column part of the ad?
Neither, really. The ad was sort of a sidecar.
I guess I should have concluded my remark with: winking emoji goes here.
Got it now . . .