From our Walt Whitman desk
The Boston Herald made its own page 2 today with this sort of newsish story.
Herald honored as ‘Innovator of the Year’
PALO ALTO, Calif. — The Boston Herald was named “Innovator of the Year” yesterday after a vote of a joint conference of the Associated Press Media Editors and American Society of News Editors at Stanford University.
The coveted APME innovation award recognized the Herald for “its innovative platform called Boston Herald Radio that is fully integrated with its print, online and video divisions.”
“Innovator of the Year is a prestigious national award that speaks to a news organization’s innovative and creative approaches to reach their audience,” said Joe Hight, a member of APME’s executive committee and awards program chair. “The Boston Herald shows it is a leader in the country by winning this award. Boston Herald Radio is not only innovative but practical.
That’s six “innovations” if you’re keeping score at home.
Of course what’s most innovative about BHR, as we call it here at the Global Worldwide Headquarters, is the platform it provides for cross- and self-promotion. But why get technical about it on such a happy occasion?
Instead, hearty congratulations to the firsty local tabloid.