Ads ‘n’ Ends From the Sunday Dailies

September 1, 2014

Lots of adtivity in the Boston dailies yesterday, in spite of Labor Day weekend.

From our Why Does Shaw’s Hate the Boston Herald desk

Throughout the Demoulas Slapfight/Market Basket Rumpus, the other New England supermarket chains have been wisely buckraking in silence, letting their cash registers do the talking for them.

But now that Artie T. is back in the saddle, it’s time for rival chains to consolidate their ill-gotten gains.

Thus, the Boston Sunday Globe, Page 3.

 

Screen Shot 2014-09-01 at 12.18.32 AM

 

Buy-our-nuts grafs:

 

Screen Shot 2014-09-01 at 12.19.51 AM

 

Oh, nuts! postscript: The Shaw’s ad did not run in the Sunday Boston Herald. Big surprise.

 

From our Hey, Just Set Your Money on Fire desk

Yesterday’s Globe also featured this ad:

 

 

Screen Shot 2014-09-01 at 12.21.08 AM

 

Question #1: Who even knew there was a Democratic primary race in the Massachusetts 5th Congressional district?

(Answer: Katherine Clark and Dr. Sheldon Schwartz.)

Question #2: Who actually saw this ad, besides the hardreading staff?

(Answer: Katherine Clark and Dr. Sheldon Schwartz.)

Next question . . .

 

From our Does Anyone at the Herald Talk to Each Other? desk

So the hardreading staff betook ourselves to the porch yesterday morning (as is our wont of a Sunday) to read the feisty local tabloid, and here’s what we saw on Page 8.

 

Screen Shot 2014-09-01 at 12.15.35 AM

 

Then here’s what we saw in the Sports section.

 

Screen Shot 2014-09-01 at 12.17.28 AM

 

Hey, Heraldniks – we’ve talked about this before. Do you know what you’re webcasting or not? ‘Cause no one else does either.

Leave a Comment » | Uncategorized | Tagged: , , , , , , , , , , , , | Permalink
Posted by Campaign Outsider

Globe Herald Hostage (Lowball Edition)

July 13, 2013

Once again the Boston Herald is a day late, but it’s the dollar short that’s interesting.

Yesterday’s Boston Globe featured this update on the sale of the paper:

Field of bidders for Globe reportedly narrows

Groups with local ties – Taylor family Henry, equity group – remain in contention

At least three investor groups with local ties apparently remain in contention to buy The Boston Globe and its related businesses, according to people briefed on the matter.

The narrowed field of bidders includes members of the Taylor family that formerly owned the Globe; Boston Red Sox owner John Henry; and Robert Loring, a Massachusetts native who owns the Tampa Tribune, said people briefed on the process.

The owner of the U-T San Diego newspaper is a possible fourth finalist, but the status of the bid could not be confirmed Thursday.

 

And then the money quote: “The competing bids range from $65 million to $80 million, according to the people briefed on the matter.”

Here’s how that translates into Heraldese:

Boston GlobeBids in for Globe – and they’re low

With bids reportedly at a disappointing $65 million to 
$80 million, The Boston Globe’s impending sale is shaping up as more of a real estate deal than a newspaper buy, experts said yesterday, even as one of the four purported finalists told the Herald they’ve lost interest in the broadsheet.

“The implication is kind of obvious that the Globe as a straight business venture is not very highly valued on the market right now because clearly that amount is probably — at least the majority of it, maybe more — is valued land and the building,” said Rick Edmonds, a media business analyst for the Poynter Institute.

 

Ouch. It’s true that estimates of the New York Times Co.’s local media group – the Globe, its websites boston.com and bostonglobe.com, and the Worcester Telegram & Gazette – were running between $70 million and $120 million, so the current bids aren’t good news. It just hurts twice as much coming from the Globe’s crosstown rival.

And the feisty local tabloid had even more bad news for the Globeniks: “U-T San Diego CEO John Lynch told the Herald they’re out of the running.”

And then there were three.

1 Comment | Uncategorized | Tagged: , , , , , , , , , , , | Permalink
Posted by Campaign Outsider