As the hard reading staff has noted on numerous occasions, it’s normally the Boston Herald that gets shortchanged in the full-page-ad department, especially in terms of advocacy ads.
But not today.
The outfit that funded the ad, Alzheimer’s Impact Movement, describes itself as “a nonpartisan, nonprofit advocacy organization working in strategic partnership with the Alzheimer’s Association to make Alzheimer’s disease a national priority.”
And Ed Markey? He’s co-chair of the Congressional Task Force on Alzheimer’s Disease. So good idea to suck up to him, although not sure why the Herald is the place to do it.
Regardless, here’s another thing today’s Herald has that the Globe doesn’t: coverage of Chet Curtis’s wake yesterday.
Nice coverage, unfortunate photos.
Finally, the Herald has also cornered the market on Romney Redux reporting, with the normally level-headed Kimberly Atkins speculating that two-time presidential loser Mitt Romney might go for the hat trick.
So the feisty local tabloid goes two-for-three today. Better than average, yes?