Boston Globe Likely Didn’t ‘Resort’ to Pay-for-Play

April 16, 2018

One of our splendid readers alerted the hardreading staff to an interesting twofer in yesterday’s Boston Sunday Globe.

First, this “suspiciously glowing” review of RiverWalk Resort in New Hampshire, which ran on Page One of the Travel section.

 

 

Then this full-page ad on page three of the Address section.

 

 

Splendid reader asks: “Coincidence?”

Most certainly not, although not in the way you might think.¬†We’re guessing the piece begat the ad, rather than the other way around.

(To be sure graf goes here)

To be sure, the $tately local broadsheet has played footsie with its advertisers on numerous occasions, as the hardtsking staff has repeatedly noted.

So we’re not saying pay-for-play is entirely out of the question; we just don’t think that’s the case here.

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