It's Good to Live in a Two-Daily Town

As the hardreading staff has previously noted, the Boston Globe and UMass are likethis lately.

Pick One: Boston Globe Majors in (U)Mass Marketing or, Boston Globe Pimps Out Page One

The Boston Globe is having quite a financial fling with the University of Massachusetts these days. First it was this “Special Supplement to the Boston Globe” that ran [last fall].

 

 

As the hardreading staff noted, that’s “Special” as in “Advertising,” which the Globe would have stated explicitly if it cared to be honest with its readers.

Now comes this doozie in [the 11/13/14] edition of the $tately local broadsheet (photos courtesy of the Missus).

 

Okay then. That was last fall, when UMass bought the Boston Globe for a day.

Now comes this trifecta in yesterday’s edition of the $tately local broadsheet.

First, the Business section banner:

Then, the bottom of Page One:

Then, the back page:

That pretty much makes yesterday’s Globe Business section a wholly owned subsidiary of UMass.

Ugh.