It's Good to Live in a Two-Daily Town

There’s lots of interesting advertising material in today’s local dailies, starting with the Boston Globe’s Capital section. Usually the papers’s weekly political playground capitalizes on its cherce readership with a bundle of full-page ads, but in today’s edition what’s more interesting are the pieces about advertising.

First up: Noah Guiney’s scorecard on some of the latest New England campaign ads. Representative sample:

Charlie Baker, Martha Coakley, Seth Moulton, and Jeanne Shaheen also get the red-pen treatment.

Getting the graphic treatment are Political ads that aired most often (in two parts for legibility – sorry, no link).

Fun for the whole family.

Crosstown at the Boston Herald, it’s today’s ads themselves that are most noteworthy, starting with this one for heavy Lyfters.

That’s appeared before in the Herald, but not (to our knowledge) in the Globe.

Here’s another one that we haven’t seen in the stately local broadsheet.

Actually, we haven’t seen this ad in the Herald either before today. Anyway, here’s the Steppingstone website, and here’s their media page. Roll your own.

By far the most noteworthy ad in today’s Herald is this:

Rest in peace, Firefighter Michael Ryan Kennedy.