Verizon Hangs Up on Boston Herald Readers

April 13, 2016

Telecommunications giant Verizon is engaged in another tug-of-war with its unionized workers, about 40,000 of whom walked off the job today.

From Reuters:

The strike was called by the Communications Workers of America (CWA) and the International Brotherhood of Electrical Workers that jointly represent employees with such jobs as customer services representatives and network technicians in Verizon Communications Inc’s (VZ.N) traditional wireline phone operations . . .Screen Shot 2016-04-13 at 2.18.16 PM

Verizon and the unions have been talking since last June over the company’s plans to cut healthcare and pension-related benefits over a three-year period.

The workers have been without a contract since its agreement expired in August. Issues include healthcare, offshoring call center jobs, temporary job relocations and pensions.

 

Verizon, of course, knew this was coming, so for the past two days the company has run this full-page ad in the Boston Globe.

 

Screen Shot 2016-04-13 at 1.55.02 PM

 

But the telecom has yet to run any ads in the Boston Herald, perhaps thinking the audience there would be insufficiently sympathetic to the Verizon pitch.

A strike of about 45,000 Verizon workers lasted two weeks in 2011. See here for the ad battle back then, in which virtually all the Verizon numbers were disputed.

On the other side, the unions were pretty aggressive in their advertising five years ago, even playing the 9/11 card.

Let’s see what’s up their sleeve this time around.


Hark! The Herald! (Front Page Twofer Edition)

September 12, 2013

From our Walt Whitman desk

You can’t spit without hitting a Top Ten Front Page at the Boston Herald these days.

The Newseum tapped Monday’s Page One as a Top Ten choice, and it did the same for yesterday’s.

 

Picture 1

 

The text says: “Today’s front pages offered a fascinating juxtaposition of two major news stories: President Barack Obama’s speech on the possibilities of diplomacy and force with Syria, and the anniversary of the terrorist attacks of Sept. 11, 2001. The pairing of these stories offers quite a lot of food for thought on a day that encourages us to ‘never forget.'”

And, as night follows day, today’s edition has this:

 

Picture 5

 

As foolish as the Herald’s back-patting practice might be, the hardreading staff says unreservedly that yesterday’s front page was terrific.

Nicely done, Heraldniks.

But hardly all done. Today’s front page didn’t receive any accolades, but it does engage in more self-promotion.

 

MA_BH

 

The inside scoop:

IMG_8368.JPGA Herald(ed) treat: Boston Cream Shake takes the cake

Thanks to the delicious inspiration of a Marblehead reader, Hub frappe fans can sip a sinfully delicious homage to the Boston Herald.

Welcome the Boston Cream Herald Shake, which debuts on Blue Inc.’s menu this month.

 

Chef Jason Santos, the Herald reports, “wanted to craft a milkshake in honor of the Boston Herald. Last month he launched a contest for Fork Lift readers to submit flavor and/or recipe ideas.”

The winning shake has 700 empty calories. Strikes us as the perfect tribute to the feisty local tabloid.

 

 

 

 


9/11 Front Pages

September 11, 2012

 

 

That’s about right.

 

(Tip o’ the pixel: The Newseum’s Today’s Front Pages)