Boston Globe a Day Late, Charlie Card Short on MBTA Ring Story?

August 27, 2013

From our stately local broadsheet’s The Hive on Monday:

rings-bigThis ring guarantees easy access to the T

Sick of fishing through your purse or flashing your wallet every time you ride the MBTA? A Kickstarter project, Sesame Ring, is offering stylish RFID rings that you can simply tap against CharlieCard readers as you sail through the crowds.

“Having missed the train many times while fishing for our CharlieCards, we looked for a solution in wearable technology. After months of hard work, we created the 3D-printed Sesame Ring, supported by the MBTA,” the project page states. “Now, you can walk right up to the gantry, use scientifically approved magic, and scoot on through!”

 

At first glance, the Globe is sucking hind teat here.

From the Googletron:

Picture 5

 

But look closer and you see that Globe kissin’ cousin boston.com had the story four days ago – before the other news outlets.

(Except for Boston Magazine’s Boston Daily blog. But neither outlet credits the other, so tie goes to boston.com.)

Two-Daily Town Assignment Desk: Let’s see if the Boston Herald, routinely a lively index to the Globe, picks up this story in the next few days.


Globe Still Has Memorial Ad-vantage Over Herald (‘Buck’ Bay Association Edition)

May 6, 2013

The post-Boston Marathon bombings ads continue to gravitate toward our stately local broadsheet.

For starters, the Boston Sunday Globe featured this half-page ad:

 

Picture 1

 

Topping that was this full-page ad in the same edition:

 

Picture 2

 

Notice the sponsors: The Buck – sorry, Back Bay Association and the Newbury Street League.

Funny, but neither ad ran in Sunday’s Boston Herald.

The feisty local tabloid might want to look here for the reason.