Herald Has Healthy Edge in Obamacare Dustup

November 12, 2014

There’s a nifty little rumpus underway over a gaffe by a local healthcare guru who sort of told the truth by accident.

It all got started a few days ago when an outfit called American Commitment posted this video:

 

 

In yesterday’s edition, the Boston Herald was on it like Brown on Williamson.

Obamacare architect blasted for ‘deliberate deception’

An MIT professor considered one of the architects of Obamacare is being blasted by critics over a video they say shows him admitting the law’s “lack of transparency” was designed to dupe a gullible American public.

Jonathan Gruber, an economics professor at the Massachusetts Institute of Technology, made the explosive comments that have now gone viral on the Internet as a panelist during a lecture on “The Role of Economics in Shaping the ACA” at the University of Pennsylvania’s Wharton School on Oct. 17, 2013

 

Gruber then hied himself to the friendly confines of MSNBC for damage control.

 

 

But that did nothing to mollify the projectile pundits on the right.

 

 

Today the feisty local tabloid ran this follow-up:

Regrets over remarks on ‘stupidity’ of voters

George Gosner Jr, Spring Insurance Group     Jonathon Gruber, Massachusetts Institute of Technology     AndrŽs L—pez, AJL Consultants     Louis Malzone, Massachusetts Coalition of Taft-Hardly Funds     Nancy Turnbull, Harvard School of Public Health     Celia Wcislo, 1199 SEIU United Healthcare Workers East     Ian Duncan, Solucia Inc.

Obamacare architect Jonathan Gruber yesterday walked back his controversial remarks that a “lack of transparency” triggered by the “stupidity of the American voter” helped pass the embattled health care law, saying he “spoke inappropriately.”

“The comments in the video were made in an academic conference,” Gruber told MSNBC yesterday. “I was speaking off the cuff, and I basically spoke inappropriately. And I regret having made those comments.”

Gruber declined a Herald request for an interview.

 

Big surprise, yeah?

Also not surprising: The Boston Globe has ignored the whole donnybrook.

 

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So what else is news?


How to Muck Up a Perfectly Good Tribute to U.S. Vets

November 11, 2014

The hardreading staff is well aware that the thirsty local tabloid needs all the ad revenue it can scrounge up, but really . . .

 

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C’mon, Heraldniks – next time give Sleepy’s a full page ad inside for the same price. Talk about asleep at the switch.

And to all U.S. veterans – thank you.


Boston Globe Special Sections Are Serious Ad-ditions

November 10, 2014

As the hardreading staff plowed through yesterday’s Boston Sunday Globe, we were struck by all the special sections it featured: Chill, Longwood: A City Within the City, and 11 Ideas from Boston 2014.

That last stood out because of what was printed at the top of each page:

 

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Close-up for the bifocal set:

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There were ads sprinkled throughout the “Special Supplement,” such as this one:

 

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But we think the whole section is an ad – at least that’s the implication. Here’s another clue from an inside page:

 

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The other two sections – Chill and Longwood: A City Within the City – are run-of-the-mill news sections designed to be ad magnets in particular categories.

Longwood first.

 

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Representative ads:

 

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Then Chill.

 

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This section was an absolute ad bonanza. Representative samples:

 

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Our prediction: Look for lots more of this in the future, especially the “Special Supplements.” Maybe next time the Globe bean counters could be a little more transparent about what they’re serving to their readers.


Why Does the Boston Ad Club Hate the Herald?

November 8, 2014

The hardreading staff has always loved the Hatch Awards (a.k.a. The Night of the Long Knives), which annually honor the best advertising campaigns in New England.

From a previous life:

 

Picture-22

 

(Warning: Dr. Ads is not a licensed physician.)

Yesterday the Ad Club ran this celebratory ad in the Boston Globe.

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Best of Show went to Mullen (the ad agency that initiated the Night of the Long Knives when it velvet-roped-off its seating area one Hatch night back in the ’80s).

P.S. The Ad Club ad did not run in the Boston Herald.

Just like last year.

Par for the (of) course.


Hark! The Herald! (Charlie Baker’s House! Edition)

November 7, 2014

The Boston Herald has its promo mojo working overtime today.

From Joe Battenfeld’s piece:

National office for Charlie Baker? Nope, and you can believe it

Sick of governors with a flair for fancy speeches and a nose for the national
stage?

Massachusetts, here comes your man.

“Not to worry,” Gov.-elect Charlie Baker said in a Boston Herald interview. “I will not be a governor who gets involved in national politics.”

Sure, you’ve heard that one before. Michael Dukakis. Bill Weld. Mitt Romney. Deval Patrick. They all said they just wanted to be a great governor — right before they booked flights to Iowa.

But with Baker, he probably means it.

 

Accent on “probably.”

And accent on “Boston Herald interview,” as if the flirty local tabloid was the only girl Baker danced with yesterday. (His spotlight dance with the Boston Globe is here. In that interview – in his home – he also “expressed little desire to get involved in national Republican politics.”)

Just so you don’t forget, the Herald photo captions also tell the tale.

 

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And, even better than the Heraldniks going to Charlie’s house, he went to their house this morning.

 

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Isn’t that special?


Martha Coakley: Redemption in Boston Globe, Rejection in Boston Herald

November 7, 2014

From our Late to the Party Pooper desk

Is it just us, or did the Boston Globe bend over backwards yesterday to sponsor the Martha Coakley Victory in Defeat Tour?

For your Page One consideration:

 

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Then, Yvonne Abraham’s Metro column:

Redemption, even in loss

Martha Coakley did not lose the election on Tuesday. Charlie Baker won it.

Both candidates — haunted by four-year-old criticisms of their failed bids for US senator and governor, respectively — put the ghosts of 2010 to rest for good this week.

In fact, they’d left them behind months ago, but some critics hadn’t noticed. Tuesday showed them. There was undeniable redemption in Baker’s victory, and, however painful it had to be, in Coakley’s narrow defeat.

 

Cut to Joan Vennoch’si op-ed:

Martha Coakley gets political redemption

THIS TIME, no one could say Martha Coakley gave up the fight.

In fact, she didn’t formally concede the governor’s race to Republican Charlie Baker until Wednesday morning.

Forgive her if she hung on a little too long.

 

Sorry, Joan – Boston Herald editorial page editor Rachelle Cohen doesn’t forgive her.

Coakley takes cowardly way out

Fails to bow off political stage gracefully to Baker

In politics as in life there are right ways and wrong ways to do things. How unfortunate that Martha Coakley had to end her political career on such a sour note — choosing the wrong way.

With hundreds of her supporters still in the Fairmont Copley Plaza ballroom as election eve turned into morning, Coakley slipped out and headed home. The job of telling the crowd to go home fell to her running mate, Steve Kerrigan, who told supporters, “It’s going to be a long night or rather a long morning” and urged folks to head on out.

 

Cohen’s conclusion: “It was simply wrong [for Coakley] to skulk away without a word — even if that word fell short of a concession speech.”

Hmmm. You tell us.


It’s Good to Live in a Twin-Daily Town

November 6, 2014

It’s not just business as usual in the local dailies today.

To wit:

 

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To half-wit:

 

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Sorry – couldn’t resist.


Boston Herald Enjoys a Little Globenfreude

November 5, 2014

From our Walt Whitman desk

The feisty local tabloid loves nothing more than a chance to poke its crosstown rival in the eye.

Thus, the following in today’s edition:

Boston.com blunders over contest victor

In politics, sometimes you can have it both ways. Boston.com proved that last night.

In the minutes before news outlets nationwide called the New Hampshire U.S. Senate race for U.S. Sen. Jeanne Shaheen, the website prematurely posted a pair of conflicting stories — one entitled “Scott Brown Wins U.S. Senate Seat for New Hampshire,” the other under the headline “U.S. Senator Jeanne Shaheen Beats Scott Brown in New Hampshire.”

The site responded to the error on their Twitter page soon after, saying “… The NH election stories were published prematurely. We’re taking steps to fix the problem. Sorry for any confusion.”

 

That’s nothing – last night we saw these election results on one local news site:

New Hampshire Senate

Scott Brown ( R )              50%

Jeanne Shaheen (D)         51%

 

James Granite Curley lives!

Anyway, congrats to the Herald on getting through last night without making a single error.

Or is it that no one was there to notice?


Round 2: Globe Still Has Ad-vantage in Menino Tribute Ads

November 3, 2014

The memorial ads for the Tom Menino keep rolling into the local dailies. And today the Boston Herald gets back in the pool with a pair of full-page ads.

Page 9:

 

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Page 19:

 

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Crosstown, the Boston Globe has both of those, plus this one (full page A5):

 

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And this one (quarter-page A9):

 

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The Herald will never catch up to the Globe in this category, but at least today the thirsty local tabloid didn’t get shut out. That’s something, anyway.


Ad-vantage Boston Globe in Tom Menino Tribute Ads

November 3, 2014

As the hardreading staff predicted the other day, the passing of Tom Menino has triggered a tornado of tribute ads honoring Mistah Mayah.

And it touched down in yesterday’s Boston Sunday Globe.

From front to back of the Globe’s A section.

Page One:

 

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Page Two:

 

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Page Five:

 

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Page Seven:

 

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Page Nine:

 

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Page 11:

 

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Page 13:

 

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Crosstown, the total number of Menino tribute ads in Sunday’s Boston Herald: Zero.

Big surprise, eh?

P.S. Amid all the Big J journalistic encomiums, here’s Tom Menino’s obit in the Globe’s real-people Death Notices.

 

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That also didn’t run in the Herald.