Hey! Boston Herald *Was* Above All with Birdman Ad

February 25, 2015

Half a century ago the New York Daily News had a regular feature called $5 for Your Most Embarrassing Moment. And about 90% of the entries included this phrase:

“Was my face red!”

Well, call us the hardredding staff.

The other day, we posted this in the wake of the Academy Awards broadcast:

 

Well the hardreading staff was leafing through the Boston Herald this morning, as is our wont, when we turned page 5 to discover this:

 

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Double take:

 

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Wait – is that really an ad? And if so, why does it appear in the feisty local tabloid but not the Boston Globe? Or the New York Times? Or anywhere else, at least according to the Googletron.

It’s just kind of weird, isn’t it? Then again, maybe the Herald is Above All other papers.

Weird.

 

Actually, not so weird, as it turns out.

From yesterday’s New York Times:

 

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So the flighty local tabloid was, if not Above All, at least Before All.

Excellent!


Today’s Ad-vantage in Boston Dailies: Birdman Herald

February 23, 2015

Well the hardreading staff was leafing through the Boston Herald this morning, as is our wont, when we turned page 5 to discover this:

 

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Double take:

 

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Wait – is that really an ad? And if so, why does it appear in the feisty local tabloid but not the Boston Globe? Or the New York Times? Or anywhere else, at least according to the Googletron.

It’s just kind of weird, isn’t it? Then again, maybe the Herald is Above All other papers.

Weird.


Ad-vantage Herald: Remembering Lynde McCormick

February 21, 2015

It’s a rare day when the Boston Herald features a non-retail ad that does not simultaneously run in the Boston Globe.

But yesterday was just such a day.

From page 13 of Friday’s feisty local tabloid:

 

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Why the Boston Herald placement? Possible hints (via http://elizabethrea.com/LyndeMcCormick/):

McCormick’s illustrious career included 25 years of business journalism, in all forms of media (print, TV & radio) in Boston, Denver, Los Angeles, and Hong Kong followed by 17 entrepreneurial years, owning and operating three businesses in New York City. He met his wife and future business partner Andrea Jenks in college. They were married for forty-one years.

In the 1970’s, he wrote for The Christian Science Monitor in Boston and Los Angeles. He covered special assignments Lynde-Climbingthat involved parachuting, riding in special aircraft through hurricanes, and interviewing celebrities such as Catherine Deneuve. He took leave from The Monitor in 1980 to work as a business reporter for the Rocky Mountain News. Offering a singular flair in his skill of writing for the popular weekly supplement: Business Tuesday, he subsequently achieved the position of business editor for the paper. After nine years in Denver, he was asked to be an on-air reporter for Monitor TV in Boston and was given his own show, Business by Lynde. He also worked for Monitor Radio while in Boston.

 

But why not a Boston Globe placement as well?

We’ve respectfully sent that question to the McCormick family. And we’ll keep you posted.


Boston Globe Goes Full Money – er, Monty – for UMass

February 20, 2015

As the hardreading staff has previously noted, the Boston Globe and UMass are likethis lately.

Pick One: Boston Globe Majors in (U)Mass Marketing or, Boston Globe Pimps Out Page One

The Boston Globe is having quite a financial fling with the University of Massachusetts these days. First it was this “Special Supplement to the Boston Globe” that ran [last fall].

 

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As the hardreading staff noted, that’s “Special” as in “Advertising,” which the Globe would have stated explicitly if it cared to be honest with its readers.

Now comes this doozie in [the 11/13/14] edition of the $tately local broadsheet (photos courtesy of the Missus).

 

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Okay then. That was last fall, when UMass bought the Boston Globe for a day.

Now comes this trifecta in yesterday’s edition of the $tately local broadsheet.

First, the Business section banner:

 

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Then, the bottom of Page One:

 

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Then, the back page:

 

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That pretty much makes yesterday’s Globe Business section a wholly owned subsidiary of UMass.

Ugh.


Boston Globe ‘Biden’ Its Time on Touchy-Feelygate?

February 18, 2015

From our One Town, Two Different Worlds desk

The Boston dailies continue to reside in parallel universes. Page One of today’s Boston Herald:

 

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Hillary Chabot’s column provides the details of the Washington Maul.

Hey Joe: Try being a little less hands-on going forward

Perhaps Joe Biden is already breaking out the charm offensive he’s honed for the 2016 presidential trail and he’s code named it: Joe Biden,  Stephanie CarterLady Killer.

The notoriously inappropriate vice president breached one woman’s personal boundaries yesterday as he swore in Defense Secretary Ashton Carter in the Roosevelt Room.

The gaffe-prone VP put his hands on Carter’s wife’s shoulders from behind for a long time, leaned over and whispered something into her ear, creating an Internet sensation that rippled far throughout the presidential primary battlefield.

 

Plug “Joe Biden” into the Googletron and you get a taste of said Internet sensation.

 

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And that’s not even counting all the tweets that hit the fan.

Crosstown, meanwhile, the Boston Globe has nothing in today’s print edition and just this AP piece up on the web.

New defense secretary vows to protect troops’ safety, dignity

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WASHINGTON (AP) — Ash Carter, sworn in Tuesday as President Barack Obama’s fourth secretary of defense, pledged to offer his most candid strategic advice and carefully consider decisions about sending troops into harm’s way.

Vice President Joe Biden issued the oath of office from the White House, on a Bible held by Carter’s wife, while most of the federal government was closed because of snow. Biden said Carter faces ‘‘many tough missions,’’ ranging from battling Islamic State militants and strengthening the NATO alliance, to technological advancements and budget cuts.

‘‘This is the guy that fits the job,’’ Biden said, calling Carter a ‘‘profoundly capable manager.’’

 

Just not capable of protecting his wife’s dignity, eh?


Free the Boston Globe Photog Five!

February 17, 2015

As the hardreading staff noted the other day, the 2014 Boston Press Photographers Awards have been awarded and, not surprisingly, the Boston Herald was quick to Walt Whitman its tally of four first place prizes.

Crosstown, the Boston Globe has been less energetic in promoting its ten major awards, not to mention its four-plus stellar shooters.

 

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So the hardreading staff will do what the stately local broadsheet has failed to: deliver the good news about their shutterbug stars.

Jessica Rinaldi won four awards on her own: Photographer of the year, Best in Show, News Feature Story, and Portfolio. Representative sample:

 

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Barry Chin won two: Sports Feature and Sports Portfolio.

 

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John Tlumacki won two: Feature Picture Story and Video Multimedia.

 

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Pat Greenhouse won for General News.

 

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And the Globe shooters also won Team Entry.

 

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Plus, both local dailies scored numerous seconds, thirds, and honorable mentions.

Congrats to all!


Hark! The Herald! (Boston Press Photogs Edition)

February 15, 2015

From our Walt Whitman desk

The Boston Press Photographers Association has given out its annual awards and the Boston Herald is pleased to tell you – in a two-page spread no less – that it took home four first prizes.

 

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You can find samples of the flashy local tabloid’s shutterbugging here. And here’s the Herald’s shoutout to the winners:

Staff photographer Mark Garfinkel scored two first place awards in the Spot News and Politics categories. TheVictim Assist veteran lensman won the prestigious Ramsdell Trophy for a dramatic photo of a terrified woman, left, trapped by twisted metal and shattered glass in a car accident as first responders work to free her. His winning photo in Politics shows Everett Mayor Carlo DeMaria and his wife, Stacy, right, celebrating the approval of a proposed casino in a city referendum.

Patrick Whittemore’s stunning photo of a Snow Owl in the blustery winter drifts in Newburyport was judged the best in the Animal class and Chitose Suzuki’s shot of an eerie early morning re-enactment of the Battle of Lexington Green was the top winner in the Pictorial category.

 

Crosstown at the Boston Globe, the stately local broadsheet garnered eight first place awards by our count, including Best in Show for Jessica Rinaldi.

 

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Rinaldi also walked away with Photographer of the Year honors. The Globe just hasn’t gotten around to reporting it yet.

 

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We’ll check tomorrow’s edition for further details.


No Love for the Gardner Museum at Boston Herald

February 12, 2015

From our One Town, Two Different Worlds desk

From Page One of today’s Boston Globe:

 

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Same story, Page None of today’s Boston Herald:

 

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Yes yes – maybe readers of the feisty local tabloid aren’t habitués of the Gardner, but they don’t go to the Statehouse all that often either.

Nome sane?


Boston Herald’s Gelzinis Nails Lyin’ Brian Williams

February 8, 2015

At this point, it’s really Cryin’ Brian Williams, as the NBC anchor gets pummeled from all sides for fabricating a harrowing tale of danger during hisIraq war coverage in 2003. Typical of today’s coverage is this New York Times Wire Service pickup in the Boston Sunday Globe.

 

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Some, of course, has been tougher, like Times Op-It Girl Maureen Dowd’s piece today.

NBC executives were warned a year ago that Brian Williams was constantly inflating his biography. They were flummoxed over why the leading network anchor felt that he needed Hemingwayesque, bullets-whizzing-by flourishes to puff himself up, sometimes to the point where it was a joke in the news division.

But the caustic media big shots who once roamed the land were gone, and “there was no one around to pull his chain when he got too over-the-top,” as one NBC News reporter put it.

 

But for our money, the toughest – and most damning – is this piece by Peter Gelzinis in today’s Boston Herald.

Brian Williams’ snub of vets no laughing matter

Back in the fall of 2006, long before Brian Williams confessed to “conflating” his helicopter adventures over Iraq, Neal Santangelo knew the NBC news anchor was a fraud.

Santangelo, a Boston firefighter, former president of Local 718 and a proud veteran of the Navy submarine service, served on a committee that brought the Congressional Medal of Honor Society to Boston that year for its national convention.

About six months before the society’s gala banquet at the Convention Center, Williams agreed to serve as master of ceremonies.

But when he arrived on Saturday, Sept. 30, 2006, Williams told committee members Tom Lyons and Neal Santangelo that a “pressing engagement” back in New York prevented him from doing much more than greeting the audience of more than 1,000 guests … and leaving.

 

That pressing engagement? Parachuting into that night’s Weekend Update sketch on “Saturday Night Live.”

 

SNL-BRIAN WILLIAMS

“I … cannot believe that you left us for this,” Neal Santangelo wrote in a letter to Williams a week after the banquet. “In an act of egotistical, blatant self-promotion, you deceived the (Medal of Honor) Recipients, declined to break bread with them and disrespected them.

“You placed comedy before courage … Your conduct was irreverent, insulting, incomprehensible and shameful. You may attempt to ‘spin’ the issue to support your position, but that will do nothing but bring you further shame in my eyes.”

The three-page letter Neal Santangelo wrote out of pure rage and emotion was never sent.

 

Well, thanks to Gelzinis, it’s out there now.


Globe Has $uper Ball with Commemorative Section

February 8, 2015

Over the past few years the hardreading staff has dutifully chronicled the staggering ad-vantage the Boston Globe has in selling newspaper ads in this town, but today’s edition is downright knee-buckling.

Say hello to the Globe’s 28-page Special Commemorative Section.

 

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Grand Stand is chockablock with ads like this one:

 

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And this one:

 

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And this one:

 

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(The hardshopping staff never heard of Big Y, but man, they gotta lotta stores.)

And there are a whole lot more ads where they came from.

Crosstown at the Boston Herald, meanwhile, the thirsty local tabloid has no commemorative section, just this:

 

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And this:

 

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That’s just sad.