University to Boston Herald: Suffolk You!

January 21, 2015

As the hardreading staff has dutifully chronicled, the Boston Herald has been a satellite campus of Suffolk University for years now, including – but not limited to – their joint Press Party Wayne’s World webcast, their Race for Governor tag-teaming of the 2014 Massachusetts gubernatorial election, their Inside the Race for Mayor for the 2013 Boston mayoral race, the John Nucci Connection (sounds like a ’60s British Invasion band, no?), and etc.

So imagine our surprise when this ad turned up not in the bestie local tabloid, but in the Boston Globe.

 

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Inspire that, Heraldniks. Right where it hurts.

Some success story . . .


Boston Herald Suffolks Up Again

December 2, 2013

It’s all gubernatorial all the time at the feisty local tabloid today.

 

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Start with the Herald’s big announcement:

Herald, Suffolk U. team for gov race

On to the race for governor!

The Herald and Suffolk University, building on the success of an innovative partnership in providing in-depth coverage of the Boston mayoral race, are teaming up again for the Massachusetts governor’s race.SuffolkHerald_Gov1col

Respected pollster David Paleologos will offer his surveys and analysis exclusively in the Herald along with deep behind-the-numbers analysis in his featured “Poll Pal” column. Suffolk’s John Nucci will weigh in with commentary on the latest from the campaign trail alongside Herald reporters and columnists.

New this campaign cycle will be “Boiler Room,” a webcast featuring Suffolk students and professors joining Herald political staffers and GOP and Democratic strategists to look closely at the issues and campaign messages.

 

Here’s how that looks:

 

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And this:

 

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And this:

 

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We’ve said it before and we’ll say it again: The Herald should be covering Suffolk University, not serving as its satellite campus.

But wait! There’s actually a Suffolk-Free Zone at the Herald, starting with Hillary Chabot’s column on the Menino Machine being up for grabs in the gubernatorial race.

The impending demise of Mayor Tom 
Menino’s king-making political machinery means Boston is wide open in the upcoming gubernatorial race — and even GOP candidate Charlie Baker is looking to make inroads in the true blue city.

“I think Boston will be very much in play,” said former Boston City Councilor John Tobin, who noted that the same well-honed operation that clinched statewide elections for Gov. Deval Patrick and U.S. Sen. Elizabeth Warren will fragment when Menino leaves office in January.

“There’s a splintering effect,” Tobin said. “It took a long time to build that machine and it’s going to be interesting to see how the race takes shape.”

 

Not surprising then that Holly Robichaud’s piece predicts blood ‘n’ guts in the Democratic primary.

Nationally many congressional Democrats in vulnerable seats have already started to abandon the Obama regime and the Obamascare law. With millions more voters about to lose their employer health insurance coverage, the ranks of mutiny will grow.

Back here at home the division will be brought on by a nasty Democrat gubernatorial primary now that John Walsh is no longer the state party chairman. There will be no clearing of the field like Walsh did for Lizzy Warren.

It’s going to be a Democrat shootout at the O.K. Corral between Attorney General Marsha [really?] Coakley and state Treasurer Steve Grossman as they fight for their political lives.

That’s what Two-Time Charlie Baker is hoping as well.

(Crosstown rival Boston Globe, meanwhile, looks at a potentially pesky partnership Baker might have if Karyn Polito succeeds in a GOP lieutenant governor bid.)

Let the [your campaign spending estimate goes here] rumpus begin!


Globe Joins Herald in Making Radio Waves

August 1, 2013

Day Four of the Boston Herald’s ridiculous/embarrassing newsvertising campaign for its Internet radio launch features the usual abuse of its news pages, starting with Page One.

 

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Then there’s the mandatory two-page spread inside.

 

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Our choice for Plug o’ the Day is this beauty:

 

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That would be the same Suffolk University that’s in bed with the Herald in producing both their weekly Press Party webcast and their Inside the Race for Mayor coverage. As the hardreading staff has previously noted, this creates a glaring conflict of interest for the Herald regarding a major academic institution in Boston, which apparently bothers the feisty local tabloid not at all.

Crosstown, the Boston Globe has decided to jump into the pool with this ad for its RadioBDC webstream.

 

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No doubt the two digital ventures will be at it hammer and tongue for the foreseeable future.

 


Boston Herald a Suffolk University Satellite Campus

May 24, 2013

There’s some serious co-branding going on at the Boston Herald these days, where the Suffolk University logo is on the feisty local tabloid like Howie Carr on a Bay State solon.

For starters, there’s the Suffolk connection to the Herald’s weekly Press Party webcast, the underdog half of the Great Boston MediaWatch Dogfight with WGBH’s Beat the Press. Here’s the ad from today’s paper:

 

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And here’s how the webcast’s background looks:

 

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Suffolk even gets part of the bug for video packages:

 

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In the Herald itself, Suffolk’s VP of Whatever John Nucci now seems to have his own column:

 

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But there’s no tag or ID for Nucci, just the Suffolk logo.

Wait – there’s more. Nucci also turns up in Press Party packages, just to round things out.

 

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The Nucci column, it turns out, is part of this initiative, which the Herald announced a couple of weeks ago.

raceformayorHerald, Suffolk U. set to give voters a lesson in city politics

Suffolk University and the Boston Herald are joining forces to provide the most comprehensive multimedia coverage anywhere on this year’s milestone race for mayor of Boston.

The university, which already teams with the Herald on the weekly “Press Party” media analysis Web show, brings to the table an array of important tools for voters who want cutting-edge coverage of the mayoral battle.

 

Those tools includes polling and blogs and Nucci and stuff. So that’s a lesson in something.

But . . . is it just us, or is this a bit much, considering that the Herald is supposed to be sort of covering Suffolk University?

Not to get technical about it.