The Herald Runs on Dunkin’

September 29, 2014

As our Walt Whitman desk attests on a regular basis, the Boston Herald is a past master at using its newshole to promote . . . that’s right – the Herald. And now apparently, the fuzzy local tabloid is offering the same sort of ad-itorial package to its advertisers.

Witness the latest installment of the paper’s daily plug for Boston Herald Radio, the webcast that up to several people a day listen to.

 

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Nice bit of venial synergy for Dunkin’ Donuts, eh? Lede of the “interview” at left.

Todd Wallace, field marketing manager for Dunkin’ Donuts, joined Boston Herald Radio’s “Morning Meeting” with Hillary Chabot and Joe Battenfeld to talk about the iconic coffee chain’s new products.

 

You gotta hear this segment to believe it. Those Heraldniks sure can take the r out of radio.


GlobeSox Owner John Henry Buys Boston Herald!

September 29, 2014

The hardreading staff was cruising through the Boston Globe Sports section this morning and amid the final final farewells to the irreplaceable Number Two, Derek Jeter, Number Two (but not at Fenway Park), we came across this full-page ad.

 

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Our first thought: Yeah, thanks suckers.

Our second thought: Wonder if Boston GlobeSox owner John Henry ran the same ad in crosstown rival Boston Herald.

Oh yes he did.

 

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Good for him, eh?

Only question left: Will the fans be back?

Oh yes they will. Dan Shaughnessy notwithstanding.


Hub Dailies Bid #2 Adieu

September 28, 2014

It’s Sendoff Sunday for Yankee great Derek Jeter as he says so long to baseball and the Fenway Faithful. So it’s not surprising that the local dailies have some parting gifts for the splendid shortstop who, as far as we know, never got a nickname.

From the Boston Globe, it’s a bouquet of stats – Jeter’s career relative to the Red Sox. (On the web here, but graphics not really working.)

 

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Close-up of Jeter’s numbers:

 

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Nice, but a little cold and calculating.

Crosstown at the Boston Herald, the sendoff is much warmer.

 

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And the feisty local tabloid goes into extra innings, as Track Gal Gayle Fee tracks Jeter’s dating average.

 

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Tip o’ the cap to the Herald on this one.


Marty Walsh Is Off His Beanpot

September 27, 2014

From our One Town, Two Different Worlds desk

Marty Walsh needs to unkiss the Blarney Stone. On his trip to the Ould Sod, Boston’s mayor has gotten shamrocks in his eyes for the second time in as many weeks, earning him the top half of today’s Boston Herald.

 

 

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The feisty local tabloid dedicates a full page inside the paper to this piece:

MAYOR OFF HIS BEANS

Walsh slips with hockey idea

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Mayor Martin J. Walsh was forced to walk back yet another off-the-cuff statement, this time after a firestorm set off by his bizarre proposal to play the Beanpot hockey tournament in Belfast — the mayor’s second gaffe in two weeks that has PR experts urging his handlers to rein him in.

In a move that left sports fans baffled and set Twitter ablaze, Walsh expressed his support for a “Belfast Beanpot” yesterday, telling the BBC, “In light of the recent Sister City twinning between Belfast and Boston, which is underpinned by a long-standing connection between the two cities through ice hockey, I think it would be wonderful to bring the Beanpot to Belfast and am lending my support to the campaign.”

The Beanpot Tournament is a 62-year-old Boston tradition in which Harvard University, Boston College, Boston University and Northeastern University hockey teams compete for Hub bragging rights.

 

That got the Twitterati’s Irish up, but not so much at the Boston Globe, which tucked the rumpus into the SportsLog section.

 

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Now we know – it’s possible to moonwalk on ice.


Charlie Baker: Sweetheart of the Herald’s Rodeo

September 24, 2014

This is mother’s milk to the feisty local tabloid.

‘Sweetheart’? C’mon, Charlie

Gaffe could haunt Baker

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Charlie Baker just can’t get it right when it comes to women.

The GOP gubernatorial candidate is desperately seeking female votes, but his latest gaffe — calling FOX 25 political ace Sharman Sacchetti a “sweetheart” — is sure to land him in the doghouse with some women voters.

 

Woof woof.

The Jessica Heslam piece in today’s Boston Herald, not surprisingly, contains the obligatory apology from Baker, whose campaign seems to be choreographed by Joe Cocker.

“I apologize to Sharman, as she is an accomplished professional and someone who I have come to both respect and consider a friend,” Baker said in a statement.

 

There are also the usual statements from the usual suspects in the umbrage-industrial complex.

Just for the record, here’s the incriminating video (see 1:03).

 

 

Crosstown at the Boston Globe, not a peep.

 

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C’mon, cupcakes – get on the stick, eh?


Boston Dailies Leave Readers Hanging

September 22, 2014

From our Show Us the Money Shot! desk

Since the days of the sainted Edward R. Murrow, the first rule of TV newswriting has been Say Cow, See Cow. It’s also a pretty good rule of thumb for print media. But not so much in today’s local dailies. In reporting on the celebrity sighting at Gillette Stadium yesterday, they adopted a Say Cow, See Whatever approach.

Boston Globe Names:

 

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Boston Herald Inside Track:

 

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Huh?  Where’s the picture of the hung five?

Turns out you have to go to the Globe’s website to see it.

Fans got a good laugh when Mark Wahlberg accidentally left Robert Kraft hanging for a high five after the Patriots scored their touchdown Sunday at Gillette Stadium. Wahlberg, who’s still in town to shoot “Ted 2,” sat in the owner’s box during the game and (above) chatted with QB Tom Brady before kickoff.

 

Or go to YouTube:

 

 

Globe print subscribers are welcome to have a cow over the slight.


Local Gal Hits Double Dailies

September 17, 2014

It’s Norma Parziale Day in the Boston dailies, as the Everett resident makes the front page of both.

Big shoutout in the Boston Herald:

 

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Ditto in the Boston Globe:

 

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We plugged Ms. Parziale into the Googletron to see how far her fame extended, and we got her Facebook page. Just in case you want to send congrats.


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