Red Sox Play Ball with Herald in New Ad Campaign

December 18, 2017

As the hardreading safe has noted many times, the Boston Herald is routinely overlooked as an advertising vehicle by local institutions ranging from General Electric to Verizon to AJC Boston to CVS.

But . . .

The new ad campaign for Red Sox ticket sales is totally bi-paper-san.

From Saturday’s Boston Globe.

From Saturday’s Herald.

 

 

Some context here, from Ricky Doyle’s NESN profile of Rafael Devers in August:

“In my neighborhood, when I played vitilla (baseball with bottle caps), there was always this guy who would say, ‘Look at this one with that fresh face,’ and from then on I was ‘Carita.’ ”

Carita. Or Baby Face. Hmm… we’ll see if it sticks.

 

Clearly, it did.

Back to the Sox ads. Both local dailies ran this one yesterday.

 

No explanation need for that, right?

But maybe an explanation for the ad campaign itself is in order.

Red Sox ticket sales were off last year (2,917,678) from 2016 (2,955,434) according to Baseball Reference.

Regardless, here’s what ticket buyers can expect for next year, via Nik DeCosta-Klipa at Boston.com.

The team announced Wednesday that [2018] (ticket prices at Fenway Park will increase by an average of 2.5 percent. Similar to last year, this means ticket prices are going up $1 to $5 for many of the seats closer to the field, as well as the bleachers.

 

Red Sox to fans: Read it and keep (paying more).

Let’s see how many of them vamos next season.


NESN Has NUSN for the Boston Herald

April 10, 2016

Well tomorrow is the Red Sox home opener and, say, there’s rejoicing throughout the land – including in today’s Boston Globe Sports section, which features this full-page ad.

 

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You know what comes next: The ad did not run in today’s Boston Herald, sports section or otherwise.

Well, you might say, that’s because the flimsy local tabloid has managed the improbable feat of having a circulation that’s smaller on Sunday than on weekdays. The Herald claims 96,403 daily and 75,405 Sunday circulation, but here’s what the Herald published last fall:

 

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Note the Total Paid Distribution: 60,212. And that was on a Friday.

So let’s use the Herald’s own ratio and estimate Sunday circulation around 50,000. That should make a Sunday ad in the Herald less expensive, not less likely.

But apparently NESN has all the viewers it needs.

So nothing for the thirsty local tabloid.

That’s just sad, with a capital A-D.


Boston Chinstrokerati Play Jared Remy Blame Game

May 28, 2014

From our One Town, Two Different Worlds desk

Today’s Boston dailies bury the needle on the Contrast-O-Meter in the assigning of blame phase of Jared Remy’s first-degree-murder trial. In the wake of Remy’s preemptive guilty plea, local columnists cast their gimlet eye on very different subjects. Start with Yvonne Abraham’s front page piece in the Boston Globe.

Rampager makes one more  attack on his victim

WOBURN — What a bizarre mix of contrition and blame-shifting we saw in Middlesex Superior Court Tuesday. What a spectacle of the depths to which people can sink. What a vividly detailed map of the wasteland brutality leaves behind.rathe_remy_met07a

Standing in that low-ceilinged, fluorescent lit courtroom, Jared Remy called Jennifer Martel, the woman he murdered with gruesome force at least partly witnessed by their 4-year-old daughter, “an angel.”

He’s the one at fault for killing her, he said. No share of the blame should go to his parents, who his lawyer said had been unfairly maligned, held partly responsible by some for not doing more to rein in a violent son who had been spiralling blatantly out of control for years.

 

Right – tell that to the Boston Herald, where columnists Margery Eagan and Joe Fitzgerald engage in a slapfight over Jared Remy’s father Jerry, whose career as a Red Sox sportscaster could be – some say should be – collateral damage in this tragic affair.

Count Eagan among the latter.

 ‘RemDawg’ benefits from a blatant double standard

Jared Remy has spared his daughter Arianna and Jennifer Martel’s family the anguish of a gruesome trial. He has also spared his father AN3V8624.JPGJerry and helped him keep his job behind the NESN microphone broadcasting Red Sox games.

Sox fans are clearly divided over whether the sins of the son should be visited upon the father. But they might feel differently about Jerry Remy’s lighthearted banter if they heard Martel’s murder described in stomach-churning testimony by neighbor Kristina Flickinger Hill.

 

And they’d definitely feel differently, Eagan writes, “if it were Phoebe Remy’s career on the line. If a mother spent thousands of days on the road while all three of her children were having run-ins with the law, they’d say she abandoned her children, cruelly and selfishly, when they needed her most. She’d also lose her job in a nanosecond.”

Fitzgerald, for his part, decries “armchair quarterbacks who have turned the misery of Jared’s parents into a merciless cottage industry.”

“What kind of parents were they?”

“Were they enablers, thus creators of the monster he became?”

“Should Jerry continue as a Red Sox broadcaster?”

It’s contemptible.

 

Actually, what’s contemptible, as Abraham points out, is Jared Remy’s explanation of the brutal murder.

“I always told Jen she could leave,” he said. “But do not threaten me with my child. That night, Jen had a knife in her hand and threatened me with my daughter, so I killed her. I don’t think it’s right when women use their kids against their fathers.”

It was chilling, appalling, this matter-of-fact assertion of cause and effect. His twisted invocations of his rights as a father — he mentioned it once on the stand and again in his statement — mocked all of the lofty talk of accepting responsibility that preceded it. Even as he sat in handcuffs and leg chains, admitting he had done something unspeakably awful, he was blaming his victim.

 

One town, three different worlds, no waiting.

 


What Are Jared Remy’s Weapons of Choice?

April 8, 2014

The local dailies have a split decision on Jared Remy’s efforts to avoid ever getting time off for good behavior.

Boston Globe:

Jared Remy said to use chair, bar of soap in jail fight

Jared Remy, the son of Red Sox broadcaster Jerry Remy, allegedly attacked a fellow inmate with a chair and bar of soap during an incident last week that has prompted new charges against him, a law enforcement official said.

The official, who spoke on the condition of anonymity because he was not authorized to discuss the matter, had no other details of the alleged assault, including the extent of the other inmate’s injuries.

 

The aforementioned  “law enforcement official” may or may not be from the Middlesex sheriff’s office, which “confirmed [on Friday] that Remy, 35, allegedly attacked another inmate the day before at the Cambridge jail where Remy is awaiting trial on charges of murder in the death of his girlfriend, Jennifer Martel, on Aug. 15. However, the sheriff’s office did not specify the type of weapon used in the alleged jailhouse assault.”

Crosstown, the Boston Herald has the real scoop:

Jail: Jared Remy used soap, hot liquid in assault

Jared Remy used a plastic chair, scalding liquid and a bar of soap to attack a fellow inmate at the Cambridge jail Thursday, court records state.081613murdermg006

A criminal complaint filed against the 35-year-old son of NESN Red Sox color commentator Jerry Remy and obtained by the Herald yesterday states he will be arraigned April 24 on eight felony counts of assault and battery with a dangerous weapon and one misdemeanor count of assault and battery.

Remy’s attorney Edward P. Ryan Jr. could not immediately be reached for comment. The complaint does not make clear what circumstances precipitated the fight.

 

A clear win for the feisty local tabloid in this round of the bake-off.

 


NESN Has NUSN for Boston Herald

April 4, 2014

As just about everyone in town knows, today’s the Red Sox Home Opener/World’s Serious Shindig. But just in case anyone doesn’t know, NESN ran this ad in the Boston Globe Sports section.

 

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Got that? 11:30, Ring Ceremony commercial-free, and etc.

Know what else was NESN ad-free?

That’s right – The Herald.

That ad was nowhere to be found in today’s edition of the flunky local tabloid.

For the Heraldniks, apparently, NESN stands for Not Even Second Now.

Ouch.

 


Eagan v. Remy, Round 2

April 1, 2014

As the hardreading staff previously noted, last week Herald columnist Margery Eagan went sour on NESN broadcaster Jerry Remy’s return to the booth, and, in an interview on WEEI’s Dennis & Callahan show, Pres. Red Sox Nation returned the flavor, ripping Eagan’s column without naming her. (Neither, oddly, did the Herald in reporting the Remy interview.)

Ding!

Today the Boston Strong Girl is back in the ring, counterpunching with this piece.

Put anger aside, do what’s right, Jerry Remy

They tell me I ticked off Jerry Remy.

Last week I wrote a column asking why Jerry and Phoebe Remy would seek custody of their granddaughter Arianna. Their son is in jail, accused of stabbing W2ST6100.JPGArianna’s mother to death. Remy’s other two children also have a history of arrests for violent attacks.

Questioning his ability to be Arianna’s grandparent made Jerry Remy mad. He went on WEEI with Herald columnist Gerry Callahan and called what I wrote “disgusting.”

Well, I may disgust him again today for asking why he won’t do the right thing by Red Sox Nation and step aside at NESN.

 

(Fun fact to know and tell: Eagan went to high school in Fall River with Phoebe Remy.)

Eagan concludes with this: “[E]verywhere you look along the long, ugly road that put Jared [in jail], you see Jerry and Phoebe Remy, too. There just can’t be a RemDawg anymore.”

Okay. You’re on deck, BlemDawg.

 


Herald Tells Half the Story on Remy WEEI Interview

March 29, 2014

Today’s Boston Herald features this story about an interview Jerry Remy gave to WEEI’s John Dennis and Gerry Callahan yesterday.

‘Mixed feelings’ for Martel’s father after Remy interview

Jennifer Martel’s father said he has “mixed feelings” about Red Sox icon Jerry Remy’s lengthy and defensive radio interview yesterday, in which the NESN color man admitted he and his wife enabled their alleged killer son but denied coaxing Martel into dropping a China Olympics Beijing Water Cube Bird's Nestrestraining order shortly before her murder . . .

In the interview — Remy’s first extensive comments about his son — the second-baseman turned broadcaster and restaurateur said he never got Jared Remy his Red Sox security job, didn’t know the bodybuilder was using his allowance on steroids, and defended his record as a grandfather to the couple’s 5-year-old daughter, Arianna. A custody settlement reached this week awards the Remys visitation while giving guardianship to Martel’s parents.

 

But the foggy local tabloid left out how Remy “defended his record as a grandparent”  – by attacking Herald columnist Margery Eagan for this piece questioning the wisdom of giving Jerry and wife Phoebe Remy shared custody of their granddaughter Arianna, whose mother, Jennifer Martel, Jared Remy allegedly murdered.

From Eric Randall’s Boston Magazine blog post yesterday:

Jerry Remy Does Not Like To Be Called a Bad Grandparent

Remy shot back at a Herald column that wondered whether he’s fit to see his granddaughter.

NESN Red Sox commentator Jerry Remy gave a fascinating interview to the Dennis & Callahan radio show that shed light on which criticisms gets most under his skin in the wake of his son Jared’s alleged murder.Jerry Remy

Remy won’t be stepping down from his position at NESN, but he acknowledged the calls for him to quit, the accusations that he failed as a parent, and the recent Globe investigation into his son Jared Remy’s criminal history. He only sounded an angry note when seemingly alluding to a Margary Eagan column in the Herald suggesting the Remys shouldn’t have partial custody of their granddaughter.

 

The angry note:

You know I read a column yesterday that comes out and says we’re bad parents and we shouldn’t even be allowed to see our granddaughter because what will we do, have pictures of our son all over the house? I mean we’re not stupid … It’s that kind of reporting that is disgusting to me because what are we going to do, bring our granddaughter into the house, show her pictures of daddy? Give me a break. Have her on the phone with him from the can? Give me a break. Take visitations to jail? Give me a break. I mean, we’re not stupid either. So it’s those kind of things that upset me a bit.

 

Apparently it upset the Herald too, since they left that part out.

 

China Olympics Beijing Water Cube Bird's Nest